voice: (508)432-4693 fax: (508)432-5601 e-mail: mikron@acm.org

Offering Advanced Computer Services to the Internet Community

HTML Programming and Web Page Design

Introduction
Doing Business on the Internet
Why is it called The Information Superhighway?
Do you have a WEB Profile?
Using the Internet
What does mikron do?
Current Prices

mikron Computer Consultants, a provider of computer hardware, software, systems, networking, etc. to the Internet community, is now available as your local INTERNET source. We believe that institutional-type pages profiling your company and services will be more successful in letting people know what you have available than catalog type pages. The key to a WWW presence is being able to direct interested people to your pages and then to give them information that they can use. You want to invite them to contact you by being open and available.

Using the Cape Cod Connection as our example, what mikron has done is create an area for exploration. Text-based municipal and community information is posted free for the various Cape towns and Chambers of Commerce. Commercial advertising is then placed on resource pages for the various Cape areas. The Connection is an example of the editorial direction mikron wants to take.

Your approach to Internet advertising should also address the question: "How will anyone know I'm there?" Registering with the major WWW directories provides pointers to your site. As an example, for our Cape Cod Connection clients, mikron has used professional registration servicesto register the site with over 400 search engines and directories all over the Internet. Keywords relevant to our WWW area were included in the registration process.

As new clients are added, ANY search criteria you want will be added to the applicable directories.

We have tried to position our prices to be on a par with prices for print advertising. The major difference is that your page creation is a one time charge for a continuous presence requiring only a very low monthly maintenance.

"The Internet is going to become the primary vehicle for commerce in a few short years. Also it will not be limited to those in the information business. Virtually every business will find it possible to use the Internet tools to increase their competitiveness. By taking the lead in quickly employing these new information technologies, America's businesses will gain enormous advantages in the world wide marketplace."
Vice-President Al Gore (1993)

146 Countries Worlwide tap into the Internet

There are 20,000,000+ users

There are 25,000+ networks

There are 133,920 new users every month (a new user every 20 seconds)

4,000 e-mail messages are sent every second

30% of the Fortune 500 are on the Internet

66% of users work for major corporations

89.9% of users are male

75% of users are age 21-35

53% work for universities, industries, high-tech firms

40% (8,000,000 users) currently access the Web for business and shopping

How big is your business now?

What are your five year goals?

What do you currently spend on shipping, faxes, brochures, advertising?

Where is your market? Could you do business outside your immediate area? Would your business benefit from reaching clients in a very large area?

How do the buyers and clients you do get hear about your firm?

CASE STORY: A small architectural firm had developed a unique design for a single family homes. They had a comfortable business within a 50 mile radius of their office, with only a few jobs at a distance. Advertising in outlying areas was too expensive. So they advertised their firm on the Internet. Some stylish prose, graphic images of completed homes, company history, prices, etc. Within two months they were fully booked with jobs for two years. Jobs all over the country, areas they could have NEVER reached conventionally.

• We develop your home page, to your specifications, so that your customers can see your products and services in the best light.
• We provide all text conversion, image rendering, graphics, design, and periodic updates and maintenance.
• We monitor access to your site and provide you with periodic access reports.
• We provide smart solutions to your design problems. We create deluxe, on-line presentations that are friendly, easy to view and understand.
• We register your site with the major internet directories. ANYONE searching the internet using the key words that apply to your business type, will be directed to your site.